Business Skills for Artists, day 3: Marketing and Promotion with Fiona Hodges

From social media to press releases — practical marketing and promotion for artists.

Ready to take your art beyond the studio and into the world? This workshop is designed specifically for visual artists who want to build their visibility, engage their audience, and promote their work with confidence and authenticity.

You’ll take a look at essential marketing tools including

Understanding your market and customers
Social media content and plans
Email marketing
Writing effective press releases
By the end of the day, you’ll have some actionable steps to boost your art’s presence, connect with the right people, and grow your creative career with purpose and clarity.

NOTE: This is part of a 3-day series of workshops. Each workshop day can be booked individually to suit your specific needs and schedule. Whether you’re just starting to get clear on your artistic goals, ready to define your brand, or eager to dive into marketing and promotion, you can join the sessions that best match where you are in your creative journey.
However, participants who attend all three days gain the greatest benefit. The series is designed as a comprehensive progression. Building from self-reflection and foundational planning to branding and finally strategic marketing. Completing the full program provides a cohesive framework that supports sustainable growth, ensuring you leave with a well-rounded, actionable plan tailored to your unique practice and goals.

By the end of the series, you’ll have a personalised roadmap, more clarity on your artistic identity, and a strategic plan to promote your art and connect with the right audiences.

Join us and let us help you turn your creative passion into a business by developing practical skills tailored for artists.